• MLM Top Earners Make Money Off the Backs of Others

    Do you think it’s only the “bad” people who do bad things in multi-level marketing? Those who frontload new recruits, dial for dollars at the end of the month (i.e. get people to order products they don’t need), talk only […]

  • Consumers Looking for a “Good” MLM

    Robert FitzPatrick of Pyramid Scheme Alert is bombarded every week by consumers who want to ask him, “What about this MLM?” You see, the marketers of multi-level marketing companies have gotten very savvy. They know that plenty of us have […]

  • The Myth of Retail Sales in MLM

    Multi-level marketing companies (MLMs) like to refer to themselves as “Direct Sales” companies, because this puts the focus on the sale of the product or service, and takes focus off the business of recruiting. I’ve been researching MLMs for years, […]

  • MLM is Not Like Corporate America

    Fans of multi-level marketing (MLM) often say that it is just like corporate America! There are levels of employees and managers… Corporate America is a pyramid and MLm is no different. That’s a faulty analysis. When I call MLM a […]

  • Multi-Level Marketing Companies are Pyramid Schemes

    I often hear: “Pyramid schemes are illegal! If XYZ Company was a pyramid scheme, the government would shut them down!” Yes, pyramid schemes are illegal. No, our government generally doesn’t shut down pyramid schemes masquerading as multi-level marketing. MLM is […]

  • Lack of Retail Sales in MLM

    When someone introduces you to multi-level marketing (MLM), they are likely talking to you about the sales aspect of the company. They are talking about the fabulous product (maybe even about how it “sells itself”) and they are probably downplaying […]

  • Multi-Level Marketing (MLM) False Claims

    One of the most upsetting parts of the recruitment into a multi-level marketing company is the false earnings claims. People are lured into these companies with the promises of riches. It is not only done by presenting the tiny fraction […]

  • Failure Rates in MLM (Multi-Level Marketing)

    More than 99% of people lose money in multi-level marketing (MLM). In Chapter 7 of Dr. Jon Taylor’s book, The Case (For and) Against Multi-Level Marketing, he details the failure rates of participants in multi-lievel marketing companies. In order to […]

  • 10 Steps to Starting Your Own MLM

    Hundreds of thousands of Americans get sucked into Multi-Level Marketing (MLM) companies each year. From Mary Kay to Amway to Herbalife to Avon, the list is seemingly endless. Each offers its own special spin on the products it sells, but […]

  • Why Real Product Sales Don’t Occur In MLMs

    Multi-level marketing companies (MLMs) like to refer to themselves as “Direct Sales” companies, because this puts the focus on the sale of the product or service, and takes focus off the business of recruiting. I’ve been researching MLMs for more […]