From time-to-time, I used to talk about mommy bloggers here. Primarily the fraud that is Jennifer McKinney (MckMama), but occasionally I would mention others. One such person was Dooce (Heather B. Armstrong), the “original” mommy blogger.
Dooce made a mint off her blog when it was in its prime, which led to her buy a 9 bedroom, 9 bath house in Salt Lake City. But following her divorce, her income sources dried up and she was forced to sell. (That led to blog posts about living in a small house, waaaaahhhhh!) By all appearances, Heather had all sorts of opportunities for sponsorships, television shows, speaking engagements, and other lucrative gigs… but her bad attitude, inconsistency, and failure to follow through led to those revenue sources evaporating.