I’ve written a lot about what I think about LifeLock: That it’s not worth it and consumers shouldn’t waste their money. Even at only $10 per month, consumers are getting next to nothing. They certainly aren’t getting any meaningful protection above what is already available to them for free. Even …
The people at LifeLock are on a serious mission to keep the company’s critics quiet. They even called me this week in an effort to “educate me” on the virtues of LifeLock so that I’d quit criticizing them publicly. So imagine my surprise today at being notified that I had …
Here and on WalletPop.com (AOL’s personal finance site), I’ve been discussing a company called LifeLock. They purport to help people prevent identity theft. They’re slick marketers and they’ve really capitalized on people’s fears of identity theft. But I don’t like the company or its services. One of the reasons I …
Todd Davis, the CEO of LifeLock, is trying to get the word out that the LifeLock identity theft service works sometimes! In the below video, Davis tells Matt Lauer on the Today Show that his identity has only been stolen once, darnit! I’ve been reporting what the lawyers are saying …
I did a post yesterday on WalletPop about LifeLock. They basically advertise services to protect you from identity thieves. When the service first was unveiled, I was intrigued. So much so, that I signed up to be an affiliate. (I never actually marketed the services as an affiliate, sold any …
